Friday, July 6, 2012

Bud Ice



Bud Ice was introduced in 1994, following the explosive reception of Miller's Icehouse the
previous year.  During this 1990s ice beer fad, pretty much every major beer brand was
given its ice beer counterpart (Schlitz Ice, Schlitz Bull Ice, Old Milwaukee Ice, Milwaukee's
Best Ice, Busch Ice, Coors Arctic Ice, Genesee Ice, Keystone Ice, etc.).  Michelob was
never given the ice treatment, however.  The ice brewing process results in a higher-alcohol
beer with a crisper finish.  Bud Ice, with 5.5% alcohol, has a relatively lower content than
other ice beers, which are usually set at 5.9%.  Bud Ice Light (4.1% alcohol) was offered
alongside Bud Ice for those preferring a lighter-bodied beer, however, it was discontinued
in 2010.

Bud Ice is usually sold in 12 oz. bottles and cans in 6, 12, 16, 18, 24, and 30 packs.  One can 
also find singles of Bud Ice in 18 oz. brown bottles, clear glass being the usual bottle for the 
brand.  Interestingly, before the acquisition of Anheuser-Busch by InBev of Belgium, Bud 
Ice/Bud Ice Light was always sold in distinctive ice-cut styled bottles.  InBev must have 
determined this to be cost-prohibitive, because they now sell Bud Ice and Michelob (also 
formerly sold in distinctive bottles) in ordinary bottles, although the 18 oz. brown Bud Ice 
bottle has it's own unusual (bubble-top?) shape.
Bud Ice has a semi-sweet, full-bodied, crisp flavor, and the elevated alcohol level is
detectable in the back end of the sip.  It is recommended that this beer be consumed poured
from the 18 oz. brown bottle or from cans, as the clear glass may allow light to spoil the drink.
Bud Ice is a good choice for those appreciating an ice beer, but considering its price range
(premium), one might want to sample Anheuser-Busch's Natural Ice, which is priced at the
sub-premium level, but has a similar taste profile, higher alcohol (5.9%), and is sold in cans
and only brown bottles.
Consumers can rest assured that Bud Ice will (especially in the can/brown bottle) always
conform to Anheuser-Busch's exceptionally high quality standards.



5 comments:

  1. I hate my beer in brown bottles, bud ice tastes like a lite beer in brown .Im switching to corona extra,better taste.

    ReplyDelete
    Replies
    1. i like the brown bottle bud ice taste shitty....clear bottle tasted crisp and clean.....fuck the new style ...will buy an old school 12 pack tomorrow and do a side by side taste test...

      Delete
  2. i think
    the brown bottle bud ice taste shitty....clear bottle tasted crisp and clean.....fuck the new style ...will buy an old school 12 pack tomorrow and do a side by side taste test...

    ReplyDelete
  3. But I should fucking amazing damn it, fuck the new brand 🖕🖕🖕🖕🖕🖕🖕🖕💛

    ReplyDelete