Monday, June 2, 2014

Pacifico

Pacifico (Pacifico Clara) was introduced in 1900 in Mazatlan, Mexico by three German immigrants, who established the Cerveceria de Pacifico, which was acquired by Group Modelo in 1954. Groupo Modelo became a wholly-owned subsidiary of Anheuser-Busch/InBev in 2013.

Pacifico is a standard, mass-produced lager beer, produced from water, barley, hops, and yeast (no adjuncts), with 4.4% alcohol. It is sold on draft, in cans, and in bottles, and was first imported into the United States of America in 1985.

While no national television or radio advertising is given to the brand in the USA market, it does continue to be a rising Mexican import brand, enjoying widespread availability.

Pacifico Light was introduced in 2008 for the northern Mexico market.

This writer highly recommends the reader sample the mellow and delicious Pacifico Clara beer.

http://www.gmodelo.com.mx/marcas/marcas_propias_pacificolight_eng.jsp


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