Red Dog

Red Dog beer was introduced by Miller Brewing Company in 1994, under the umbrella of the
Plank Road Brewery line (also including Icehouse and later Icehouse Light and Southpaw
Light).  Initially, Red Dog was heavily marketed as premium beer, with many television
commercials and print ads.  Apparently, the beer was not a great success because after a few
years almost all advertising stopped and Red Dog was relegated to the value-priced segment.
It is now sold in direct competition with Natural Ice, Schlitz, Old Milwaukee, and even
Milwaukee's Best, which is another Miller brand.  Red Dog is sold in 12 oz. cans, 16 oz. cans,
12 oz. bottles, 32 oz. bottles, 40 oz. bottles, and other container formats.  While not wildly
popular, and considered a cheap beer, it is a steady seller, and is stocked on most store
shelves, usually in cans. 

I find Red Dog to be a better-than-average beer.  It has good body and a nice bite to it.  It's a
bit darker than other mass-produced adjunct lagers, and it really does have a reddish hue to it's
overall golden color.  At 5% alcohol it is high-average for alcohol content.  For those who
appreciate a slightly stronger tasting, richer, and heavier standard beer, this should satisfy.  It is
probably most suitable for an afternoon cookout or fish fry.  I suggest giving this beer a try if
you've never had it.