American-Style Lager: Landshark Lager

Landshark Lager, brewed by Anheuser-Busch/InBev in Jacksonville, Florida, and owned by the Margaritaville Brewing Company (a Jimmy Buffet property), was introduced at the Jimmy Buffet concert of February 10, 2007 in Tallahassee, Florida. The beer is marketed and promoted as an independent beer, and many, if not most, consumers are unaware of its relationship to the world's largest brewer. Landshark is available nationwide and  is sold at Jimmy Buffet's Margaritaville restaurant chain and in most establishments that sell beer. It is positioned as a direct competitor of the Corona line, and in fact, was originally developed to replace Corona at the Buffet concerts. The beer was so successful, that Buffet and Anheuser-Busch decided to sell it nationally as a regular beer offering. For a few months, in 2009 and 2010, the sports stadium in Miami Gardens, Florida was called Landshark Stadium, but the name was dropped before Super Bowl XLIV was played at the site. Landshark is sold most commonly in clear, 12 ounce bottles, but one will also see it in distinctive 16 oz. cans or on tap. Landshark receives no television advertising attention, but the consumer may encounter point-of-sale material at beer outlets.

Brewed with "a complex blend of hops", Landshark has flavor and aroma notes not unlike Corona, but one may find a slightly bolder smell and taste with this than the Corona Extra. This author has enjoyed Landshark from time to time since its introduction. It is recommended that one sample the beer on tap or from cans, as the clear glass bottle may enable skunkiness to occur.